Services

Network Venue Development

Digital 10 is the leading provider of Custom Digital Media™ (CDM) networks, helping advance a wide variety of venues, such as government, tourism, education and business.

We provide the network strategy, software, hardware, installation and network operations and reporting tailored to specific venues. We work with the venue host to develop CDM networks in "dwell zones", where people congregate with downtime.

See our InSight section for our Secretary of State/Department of Motor Vehicles venue.

Network Content Development

Once we develop a venue, we provide advertisers the opportunity to provide custom messages - full motion and full stereo sound.

Branding and other sales information in video, text or animation can be presented on plasma screen monitors that can include multiple regions, each controlled by playlists that can easily present different messages every few seconds, if need be.

As opposed to a general content delivery network with generic broadcast feeds from cable or local TV, the content on Digital 10's networks is customized, tailored to a specific viewing audience waiting in a specific venue.

Regardless of the means of transmission, content is king. Period. Our CDM networks are another avenue of distribution, albeit a nicely focused one. The Net cannot and will not, somehow magically or exponentially, increase ratings for a program just because it's "on the Net."

Content, content, content. It doesn't matter how you chop it up and distribute it. If you produce drivel you will end up with fewer eyeballs then if you produce something terrific. Sometimes terrific is expensive and sometimes it is not.

"Six Sigma" it all you want; the content rule will always hold true.

Environment-Tuned Marketing

Digital 10 provides advertisers the opportunity for customer relationship marketing - messages persuading your loyal consumers to keep buying your brands they already like, and programs centered on corporate social responsibility to burnish images as well as sell products.

We know the environment the viewer is seeing your message, so your marketing can be tuned to nicely blend with the specific environment.

Fast Facts:
In a 2006 Nielsen Media study, 68 percent of those surveyed said digital display messages would sway their product purchasing decisions. Another 44 percent said they would swap a product they had intended to buy for one advertised on an in-store media network.

Digital 10 has built a reputation for combining its Custom Digital Media™ networks with expert marketing services that leverage all aspects of consumer engagement.